quote:Originally posted by AudioGuy:
You of all people should know that sales are not driven by talent - they are driven by marketing.
If that were entirely the case then groups like The Monkees, Milli Vanilli, B2K, Backstreet Boys etc. would still be kicking it.
Marketing dollars follow talent. When there ain't no talent, there won't be no marketing. Again, all the marketing in the world couldn't make me into a pop idol.
Don't you think people see through Ashlee Simpson? They certainly did at the Super Bowl!
BTW - if your hypothesis were true, then Da Band would be on top of the Hip Hop world.
In business every investment is designed to make money. Marketing dollars will not be invested in anything that it is not believed will deliver a return. Sure, marketing can enhance someone's luster, but at least in music - IMHO - it can't absolutely make you. Even Janet looks the part and can dance! Reebie, on the other hand, can't do either, and therefore she's at home sullking.
quote:Especially now. If they were driven by talent, Roberta Flack would be one of the greatest selling artists in history.
While I may agree with you - our tastes are not the mainstream's tastes.
quote:... Earth, Wind & Fire would be Kazillionares... Stevie Wonder and Donnie Hathaway would have Bill Gates money... Fertile Ground would outsell the Beatles... I could go on, but I think the point has been made.
The point that I think you've made is that YOUR particular perception of talent (which I wholeheartedly agree with) is not aligned with the rest of the world's. That's cool though for me. I'm not trying to hang with folks from Jerry Springer.
quote:Talent and records sales have no correlation.
In YOUR judgement!
BTW - Purple Rain sold 12 million domestic records. Don't you think that there was all of the marketing in the world behind Prince going forward from that? PR made LOTS of people very rich. The one thing you can guarantee about folks is that if they made some from someone once - they'd be more than down to try to do it again. It never happened. It never even came close.